My friend Mark Frankel recently started a Facebook page called Designer Geeks. Mark is a talented designer up in the Chicago area, with whom Karen and I both worked at Big Idea, and Karen also at Disney.
The idea of Designer Geeks is for designers of all stripes to submit their designs for a specific topic. The page is inspired in part by the site Drawer Geeks, created by another former Big Idea co-worker, Greg Hardin.
Our first assignment topic is OIL (and designs are due at the time of this posting). I’d tossed around the idea of knocking BP or spoofing another oil company, like Shell or Gulf, but aggressive social commentary is generally not my thing. I prefer subtlety and humor – a little wink. Something that puts its arm around you like an old friend, pokes you in the chest and says “Hey, I like you!”
If you’re a designer and want to participate in the next assignment, SIGN UP!
Engine Have a Bug? You Can TRUST Glug!
I opted to emulate the old motor oil designs, some of which I think are really cool, like STP or Pennzoil. I also wanted it to look like it had been laying on the floor of a mechanic’s shop for 20 years, or sitting on the shelf of an antique shop.
I used 6 or 7 different textures to mimic all of that. I also discovered that coffee stains look an awful lot like oil stains. Click to embiggen!




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